Complaint About Dyson V10 Product Failure And Lack Of Spare Parts



We purchased our Dyson V10 vacuum cleaner in 2022, and during normal use, the device began shutting itself off unexpectedly. After inspection, we were informed that the issue was related to the motor. Since the motor is not a component that the user can interfere with or damage through normal use, I believe this situation reflects a deficiency in the product’s durability and reliability rather than user error. Although I requested a replacement head, I was asked to pay 4,499 TL for the service. This was very disappointing, as the issue did not result from misuse but from a technical fault related to the device’s motor and operating system. For this reason, I do not believe the matter should be evaluated solely based on the expiration of the warranty period. In addition, the side caps of the Dyson Fluffy cleaner head deteriorated over time and the internal mechanism stopped rotating. At the time this issue occurred, the product was still under warranty. Even though we were willing to purchase a replacement head at our own expense, we were informed that the part was out of stock and could not be supplied. This created a very frustrating and unreasonable situation for us. As a result, I had to purchase a second-hand replacement part from another person and personally cover all related costs. Considering that this is a premium product sold at a significantly higher price than similar products on the market, I expected much stronger after-sales support and customer service from the brand. Customers who invest in products at this price level should not be left unsupported when facing technical faults and spare-part supply issues. My reference number is 7000367013 and my customer number is O70WEB01, and I kindly request that the matter be reconsidered within the scope of customer satisfaction and goodwill support, and that the repair or replacement of the necessary parts be provided free of charge.

In the response I received from Dyson customer service, I was informed that a fee of ₺4,499 is being charged to fix the defect that occurred in my product. However, it is understood that this defect is not only present in my product but is a problem reported by many users and appears to have become chronic. As a consumer, I have used the purchased product in accordance with the usage instructions and have performed regular maintenance and cleaning. Nevertheless, the fact that the product fails at the same point after a certain period of use strengthens the likelihood that the fault originates from the product's design, manufacturing, or the materials used rather than from user error. It is unacceptable from a consumer satisfaction standpoint for a brand in the premium segment, purchased at high prices, to demand high repair fees from its customers for such commonly occurring defects. Products are expected to operate reliably throughout a reasonable service life. If the issue that arises is a manufacturing or chronic problem, it is unjust to pass the cost onto consumers. Therefore, I do not accept the paid repair offer requested from me and request that the matter be re-evaluated. Otherwise, I would like to state that I will exercise my legal rights and file a complaint before the Consumer Arbitration Board and other relevant official authorities. I have also communicated the hardship I have experienced to Dyson's international customer relations department. This process has seriously damaged my trust in the brand. I regret to say that my expectations regarding customer satisfaction have not been met. I request that the issue be resolved in the customer's favor and in good faith. Sincerely.

Dear Dyson Customer Relations Team, I recently received a response from Dyson customer service informing me that my product can be repaired for a fee of 4,499 TL. I am writing to formally object to this charge. The issue affecting my product appears to be a recurring and widely reported problem experienced by many Dyson customers. As a consumer, I have always used the product according to the manufacturer's instructions and have performed regular maintenance and cleaning. Under these circumstances, a major failure occurring after a few years of normal use suggests a potential design, manufacturing, or material defect rather than user misuse. When a product is properly maintained and operated as intended, consumers reasonably expect it to function reliably for a reasonable lifespan. If the failure is the result of a known or recurring defect affecting multiple customers, it is unfair to place the financial burden of repair on consumers. I am particularly disappointed that a premium brand such as Dyson, known for its quality and innovation, would request a substantial repair fee for what appears to be a common issue. This approach does not reflect the level of customer care and product support that consumers expect from a company of Dyson's reputation. For this reason, I respectfully request that Dyson reconsider its position and provide an appropriate solution without imposing this repair cost. Should this matter remain unresolved, I intend to pursue my rights through the relevant consumer protection authorities and continue escalating the issue through Dyson's international customer support channels. Unfortunately, this experience has significantly damaged my trust in the Dyson brand. Based on the way this matter has been handled, I would be reluctant to purchase Dyson products again or recommend them to others. I sincerely hope Dyson will review this case fairly and demonstrate its commitment to customer satisfaction. Yours faithfully,

