1
Yasemin is completely dissatisfied with the result

L'Oréal Paris Excellence 8.11 Turned My Hair Dark and Red Instead of Ash Blonde

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May 18, 2025 12:35 am
105

I used L'Oréal Paris Excellence 8.11 Extra Ash Blonde, trusting its promise to lighten hair and give a cool, ashy tone. My hair was already light enough for the dye to work properly, but instead of the advertised ash blonde, it turned darker with strong reddish undertones.

I’m honestly in shock. I’ve never experienced anything like this from a product that claims to be professional quality. It did the exact opposite of what it promised. My hair now looks warmer and darker, which is the last thing I wanted from an ash-toned product.

What’s worse is the damage to my hair and the additional cost I’ll now have to spend to get it back to my desired shade. I feel completely let down and angry at how careless the formulation seems to be. It’s not just about aesthetics—it’s about trust in a brand that I believed took its products and customers seriously.

L'Oréal, I will be filing a complaint with Consumer Rights and will not hesitate to take legal action if needed. I expect a full explanation, an apology, and compensation for the damage and cost I now face to correct this mistake. This is unacceptable from a company of your scale and reputation.

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