Priority Checkout Discrimination At LCW

I would like to report an unacceptable incident my family and I experienced at the LC Waikiki branch in Adana M1 Real Shopping Mall regarding the priority checkout practice. On 05.06.2026 at around 8:43 p.m., while my wife was shopping in the store, she wanted to use the priority checkout because we have a 4‑month‑old baby. At that time, I was waiting outside the mall with our baby. Since the mall was very noisy and our baby was sleeping, we had intentionally not brought the baby inside. Although my wife clearly explained to the cashier, G*** A***, that our baby was outside with his father, the cashier stated that she could not process the transaction without seeing the baby. This was not communicated politely or reasonably; it was expressed in a rude and dismissive manner that embarrassed my wife. As a result, my wife called me and said that I had to bring the baby to the checkout. I entered the store with our 4‑month‑old baby, but due to the loud noise inside, our baby woke up and started crying. When I arrived at the checkout area, I noticed that a gentleman was being served at the priority checkout. He may have had a valid reason, and I do not dispute that. However, if a reasonable explanation is sufficient, why was my wife’s explanation not accepted? If the priority reason must be physically verified, why is this rule not applied equally to everyone? This created the impression that the practice was not implemented objectively, consistently, or fairly. When we asked for clarification, a staff member named Ş***, who stated that he was the checkout manager, said they had been instructed to act this way. When I asked to see this instruction, he said he was busy and did not assist us. When we asked to speak with the store manager or assistant manager, we were told that no authorized manager was present. The purpose of a priority checkout is to provide convenience for families with babies. However, in this case, my wife was embarrassed, our baby was unnecessarily brought into the store and disturbed, and our family was clearly inconvenienced. I later contacted LC Waikiki customer service and explained the incident in detail, but I did not receive a clear, satisfactory, or solution‑oriented response. No concrete explanation was provided regarding the priority checkout practice or the staff’s attitude. I request that this incident be investigated, that clear written information be provided regarding the rules and implementation of the priority checkout practice, and that the staff members involved be informed and trained so that similar situations do not occur again. I also expect a written apology and a detailed explanation regarding the steps to be taken to correct this unfair and upsetting experience.