Rimmel London shade isn’t even on application, what technique fixes patchiness?

Patchy application with Rimmel London products often comes from dry skin, uneven base layers, or applying too much product at once.

Pigment can cling to dry areas or set too quickly, especially with matte or long-wear formulas.

Prepping the skin is key: moisturize well, use a compatible primer, and let each layer fully absorb before applying color.

Applying thinner layers and building coverage gradually helps the product spread more evenly.

Using the right tool also matters, as dense brushes can cause streaks while damp sponges or softer brushes blend pigments more smoothly.

Working in natural light and blending immediately before the formula sets reduces visible patchiness.